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Master the unseen forces that determine every deal.

Every negotiation—big or small—is shaped by invisible laws that pull decisions, drive behavior, and determine outcomes. Ignore them, and you risk losing influence. Learn them, and you’ll have the power to guide conversations, build trust, and close deals with confidence.

Our free infographic, The 10 Laws of Negotiation Gravity, distills decades of high-stakes negotiation experience into 10 unforgettable principles you can start using immediately.

Inside, you’ll discover:

  • Why fear of loss drives nearly every decision your counterpart makes.

  • The hidden negotiations happening around you every day—and how to recognize them.

  • How to manage deal killers before they derail progress.

  • Why your tone of voice can make or break trust.

  • The science behind why positivity and likability increase deal success.

  • And much more…

Get your free copy now and start bending the laws of negotiation gravity to your advantage.